Meet the Team Behind the Vision
Fashion. Retail. Sport. We are a collective of passionate creatives dedicated to building bold, beautiful and commercially driven design solutions.
Designers, Strategists & Storytellers
At CFH Design, our team brings together decades of combined experience across fashion branding, retail environments, sport marketing and digital creativity. Every project is personal to us.
Charlotte Hayes
With over 18 years shaping identities for global fashion houses and independent retailers alike, Charlotte leads CFH Design's creative vision. Her instinct for trend-led yet timeless design keeps our clients consistently ahead of the curve.
Finn Morrison
Finn specialises in sport and performance brand design, translating athletic energy into striking visual languages. His work spans kit design, campaign graphics and retail point-of-sale for international sport brands.
Isla Drummond
Isla transforms retail spaces into immersive brand worlds. From window displays to full store rollouts, she combines spatial thinking with commercial awareness to create environments that convert browsers into buyers.
Marcus Osei
Marcus bridges the gap between print heritage and digital innovation. His motion graphics and social-first content strategies have helped fashion and retail brands build loyal, engaged communities across all major platforms.
Creativity is Not a Job Title — It's Our Shared DNA
CFH Design was founded on the belief that genuine creative passion produces better outcomes than process alone. Every member of our team comes to work invested in the work — not just delivering files, but building brands that matter.
We challenge each other, support each other and collaborate relentlessly. Whether we're working on a luxury fashion lookbook or a grassroots sport campaign, the same care and rigour goes into every single project.
- Collaborative studio environment built on trust and transparency
- Regular creative workshops and industry skills development
- Direct access to senior creatives on every project
- Diverse perspectives across fashion, retail and sport sectors
What Each of Us Brings to the Table
Our team's individual strengths combine to cover the full spectrum of creative production — from initial concept to final delivery.
Brand Identity & Strategy
Charlotte and the wider team define brand architectures that are distinctive, consistent and built to last across every touchpoint in fashion and retail.
Sport & Performance Branding
Finn channels the drive and ambition of sport into visual systems that energise fans, inspire athletes and stand out in crowded market categories.
Retail & Spatial Design
Isla designs retail environments and display systems that communicate brand values instantly and guide customers naturally towards purchase decisions.
Digital Content & Motion
Marcus produces motion graphics, digital campaigns and social-first assets that keep brands visible, relevant and engaging in an always-on world.
Print & Editorial Design
From lookbooks and catalogues to press materials and packaging, we craft print experiences that feel as premium as the products they represent.
Client Partnership
Every team member is client-facing and invested in your outcome. We work as an extension of your team, not just a supplier delivering to a brief.
How CFH Design Grew
A studio built steadily on trust, talent and a relentless pursuit of great creative work.
Charlotte Founds CFH Design
Starting as a one-person studio in Manchester, Charlotte takes on her first fashion retail clients and quickly builds a reputation for bold, considered brand work.
Finn Joins — Sport Practice Launches
Finn's arrival marks CFH Design's expansion into sport and performance sectors, opening doors to kit design, sponsorship graphics and athlete-led campaigns.
Isla Leads Retail Expansion
With retail clients growing rapidly, Isla joins to lead spatial and environmental design, transforming the studio's offering for bricks-and-mortar brands.
Marcus Brings Digital to the Forefront
As digital channels become the primary battleground for brand relevance, Marcus joins to build CFH Design's motion and digital content capabilities from the ground up.
A Full-Service Creative Studio
CFH Design now operates as a fully integrated creative studio — four specialists, one shared ambition: to deliver creativity for fashion, retail and sport that truly moves people.
Questions About Working With Us
Thinking of bringing CFH Design on board? Here is what clients most commonly want to know about our team and how we work.